We take an in-depth look at problems and opportunities. Then we look for ways to produce dynamic results. .
We help clients connect, and maximize that connection--business owners, non-profit leaders, and fast-track professionals.
We use proven asessments to create strategies, direction and high-impact programs. Together, we pave the road ahead. "We find problems and opportunities, then map strategies to win."
Our Consulting, Coaching, and Training Work
Consulting allows us to analyze situations, formulate strategies and produce big-time results
Coaching puts and keeps prioritues on track, and taps into a success mindset
Training transforms, exploring and maximizing skill set and mindset for maximum impact
"Mike Williams has been my mentor since the early '70s. He is also the business strategist who helped me launch and grow my business from scratch to its first million-dollar-year in 5 years."
--Motivational Speaker Les Brown
Launching/Developing Les Brown's Speaking Career
Mike Williams is well known as Les Brown's "mentor." Mike's role goes back to their days in radio. Later, Les called Mike to launch his speaking career.
Mike's branding strategy helped establish Les Brown as a special talent with a unique message.That role continues today.
In addition, Les and Mike have collaborated on a powerful Speaker Training program since the '80s.
We Take Branding Seriously
Any branding effort needs to show an identity, a unique value. If not, it's just visibility, just noise. We start with our Assessment. It lays a foundation for branding that penetrates the marketplace.
Insight: Observations and Tips for Success
Get New Business from Old Business!
For many business owners, new business automatically means business from new customers. Breaking new ground can be exciting, but familiar ground can be rich, too.
Almost every company keeps track of past sales. But too few keep track of how the sales were created, the anatomy of the sales. Knowing what you did makes it easy to repeat.
New sales don't need to mean new customers. In fact, new sales from old customers are a lot easier, and far less expensive. Keeping and expanding sales takes customer care.
Expanding and repeating business with past and present customers is a cost-effective path to new money. So, when looking for new business, look first at old business.
When you re-engage well with past customers, and engage well with new ones, you have a solid path to new money.
So, court old clients with new ideas. And give old clients a reason for new business.